Why "yatt'it"?

What does "yatt'it" mean? Where does it come from?

Depends on who you ask. Some say the name derived from "Hyatt" (without the "H" and adding "'it"). Others think "yatt" can be a new word for talking and sharing. Some other meanings:

Definition:
Main Entry: yatt
Pronunciation: yat, yaht, etc.
Function: transitive verb
Inflected form(s): yat·ted; yat·ting
Etymology: yatt'it, trademark for an online community created by Hyatt; yatt'it is the destination for insider tips on worldwide traveling:
  1. To create a content entry on the yattit.com online travel community
  2. To provide a travel related tip; to tip on a worldwide destination or travel topic
  3. To talk about traveling
  4. To share insider information or expert advice
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